What is ALPHA?
We distilled more than 20 years of experience with
consumer brands—from bringing e-commerce solutions to market, to brand engagement experiences to advanced clienteling tools—into ALPHA.
Our goal is to craft the most modern and powerful clienteling tools, unlocking innovative and engaging shopping experiences that build and retain client relationships, improve store traffic and generate increased sales.
Until today, these kind of tools have been only within reach for large brands. With ALPHA, we're harnessing the power of digital and making it accessible to everyone.
Does it requires any back-end integration?
ALPHA is very flexible to your needs.
You and your store can implement it immediately, and start inviting clients today. ALPHA doesn’t need costly or lengthy integrations with other ecosystems and databases to get up and running.
And, if you need extra power or seamless integration with your existing tools, Alpha is easily customized to integrate and support your current workflow.
What are the key benefits for the Sales Advisors?
With ALPHA, SAs extend clienteling attention they have with their best clients to a broader audience. They are able to create, grow, and nurture their client portfolio, getting meaningful information about their clients. They can focus on higher conversion rate activities, by proposing the right product, to the right client, at the right moment.
Is ALPHA customizable?
Sales associate can manage their own list of clients, add specific information on clients, activate notifications on specific events and use the tool to best fit their clienteling approach.
Why will clients use ALPHA?
ALPHA vastly improves any client's shopping experience. Clients leverage a circle of inspiring Sales Advisors who help them with product recommendations, style advice, scheduling, and other improved elements of the shopping experience.
Will ALPHA increase my sales?
Yes. Clienteling is becoming the most important source of sales, especially in periods when store traffic is low. ALPHA quickly improves and supports your clienteling strategy, helping you to create a loyal audience of clients and leading to sales increases of 25% or more.
Is it only for luxury and fashion brands?
ALPHA is ideally suited to any business that requires a trusted relationship with your clients and knowing them better. Apparel, accessories, shoes, beauty, kids, and sportswear are excellent example of retail spaces where Alpha can thrive.
What is the pricing of ALPHA?
A simple monthly fee based on number of SAs and clients will apply. Contact us
for more information on specific pricing for your needs.
Is ALPHA just for big brands?
From small stores to global brands, Alpha helps people to get the best from their client portfolio.
Why are clients sharing their data in Alpha?
With ALPHA, clients have full control over their data and, at the same time, they have an incredible tool to share the data they believe are relevant to their circle of SAs, in order to receive the best inspirations and service.