That’s our mission. It’s challenging, but we believe it’s worthy work to rethink, transform, and unbound new value in the tools and experiences we encounter daily in our lives, both as marketers and consumers.
We were founded in 2021 in between Florence and San Francisco with the idea to bring to all our partners what we learned in the past 20+ years working in luxury, retail and digital.
ALPHA wants to remove the dry complexity, revalue the human experience and personal connections, and redefine what digital tools and brand experiences mean in luxury.
Our team is a multicultural mix of digital thinkers and creative makers with years of experience in luxury fashion and premium experiences. We work as one between Firenze and San Francisco. We believe in making the best work and being the best to work with.
CoFounder & CEO
Marcello Vignocchi
Ex Kering, Ex Gucci
CoFounder & Chief Brand Officer
Roberto Tagliabue
Angel Investor, Ex Nike, Ex Motorola, Ex Jawbone
CTO
Alberto Dallaporta
Chief Product Officer
Lorenzo Conigliaro
Ex Kering, Ex Gucci
Chief Legal Officer & DPO
Olivia Bosaz
Board Advisor & Investor
Arcangelo D’Onofrio
Founder & CEO Temera, Angel Investor, TedX Speaker, Ex Prada
Board Advisor & Investor
Micaela le Divelec Lemmi
Porsche Board Member, Ex CEO Ferragamo, Ex Gucci
Board Advisor
Dipti Vachani
SVP & GM Automotive and IOT Arm
Board Member Axcelis Tech
Support Manager
Elena Madalina Miu
DPO
Giuseppina Nunziata
Backend & Solution Architect
Leonardo Lusoli
Web Developer
Mattia Porcelli
Front End Engineer
Enrico Vacondio
IOS Engineer
Leonardo Canali
Head of Product Experience
Karen Dean
Junior Marketing and Design
Matteo Tagliabue
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